A home purchase or sale is likely to be the largest financial commitment you will ever make. That is why a licensed real estate professional is so critical to you. REALTORS® have the training, knowledge and experience to help you every step of the way. When selling your home, they understand your needs and responsibilities and are committed to helping make the sale of your home a successful experience. When buying a home, REALTORS® can provide you with the information you need to make the best decisions.

Whether you are selling or buying, the first individual to get on your team should be a REALTOR®. In Ontario, a REALTOR® is a licensed real estate professional who is a member of a local real estate board, as well as the Canadian Real Estate Association (CREA) and the Ontario Real Estate Association (OREA). REALTORS® have successfully completed an intensive course of study and have the skills, knowledge and experience that most buyers and sellers don't have. REALTORS® adhere to a strict Code of Ethics and Standards of Business Practice that ensure fairness to all parties in a transaction. As well, REALTORS® are committed to ongoing education to increase competence and effectiveness in real estate trading.

Having a REALTOR® act on your behalf has many distinct advantages. The key benefit is that he or she can negotiate on your behalf and advise you on how to proceed with your purchase or sale. As well, your REALTOR® will advise you when to bring in the other experts and professionals that you will need. REALTORS® have their finger on the pulse of the housing market and are in daily contact with buyers who may be interested in your home.

The REALTOR® you select should be someone who knows the neighborhood you live in or want to live in, has a good track record and will handle your sale or purchase as if it were their own.

You can trust a REALTOR® to protect your interests and to look after the many details in purchasing a home. All the while you are an active partner in the process, working with your REALTOR® every step of the way.